Beauty & Wellness
The art of living well, from Asheville spas to Charlotte salons.
The Scalp-First Movement Transforming Carolina Hair Care
Salons across the state are treating hair health as a matter of dermatology, borrowing the language of skincare to build a lucrative new category.
The Corporate Retreat Grows Up, and Heads for the Mountains
Executive teams are trading conference hotels for immersive mountain wellness retreats, and a Carolina hospitality niche is booming to meet them.
Bottling the Blue Ridge: The Perfumers Capturing a Sense of Place
A small guild of Carolina fragrance makers is composing scents around loblolly pine, tobacco flower and coastal salt — turning geography into perfume.
The Clinics Finally Taking Women's Midlife Health Seriously
A new model of women's health practice in the Triangle is treating menopause with the attention and investment long reserved for other life stages.
Cold-Water Clubs and the Carolinas' Plunge Obsession
From mountain rivers to Piedmont lakes, informal cold-plunge communities are turning a Scandinavian ritual into a distinctly Carolina social scene.
Sourwood, the Mountain Spa Redefining Appalachian Luxury
High above a Blue Ridge valley, a new destination spa is proving that world-class indulgence and rustic sense of place need not be at odds.
Why Every New Carolina Hotel Is Really a Spa in Disguise
Wellness has become the organizing principle of luxury hospitality across the state, reshaping how hotels are designed, staffed and sold.